House Proud Social Club

The House Proud Social Club is a free subscription service that allows our audience to be the first to view off-market homes. I was responsible for designing print and digital assets, including postcards, newsletters, and social media posts. Additionally, I collaborated with the marketing executive to storyboard, shoot, and edit the video campaign.

Each agent received a custom Instagram post for their off-market home. We then use these posts across all our social channels and newsletters, which are sent out to thousands of people in our database.

Every home had an exclusive behind-the-scenes journal, an off-market newsletter, and a biweekly newsletter.

Home tour: Rock Mill

Finally, I storyboarded, shot, and edited the digital social campaign for House Proud Social Club to introduce who we are.

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