As part of my involvement with Atmap, I took on a full redesign of the app's visual identity and interface. Key contributions included:
Creating a custom typeface exclusively for Atmap, giving the brand a unique and cohesive visual voice across both digital and printed media.
We also worked with local companies to promote their events through Atmap by designing on-brand social media graphics and creating content for both Atmap’s Instagram and TikTok. This also involved attending events to capture promotional content for the businesses themselves.
Designing signage and print materials for Art In The Park, one of the key festivals using Atmap. These signs integrated QR codes and visual prompts to guide users towards downloading and using the app effectively.
On-site assistance at Art In The Park, where I helped attendees understand how to use the app to navigate the event, find performers, and get the most out of their visit.
